Pro Plus Feature

Intelligence gives you access to exclusive data and insights from across the Carats + Cake platform, helping you make more informed marketing and business decisions — built from real weddings, real couples, real searches, and real business data.

What is Intelligence?

A monthly report exclusive to Pro Plus Members, combining editorial expertise with proprietary platform data to surface meaningful trends, shifts in couple behavior, and actionable insight. Not just numbers — what they mean and why they matter.

What information is included?

Cherry search trends, couple planning behavior, wedding submissions, Directory activity, social performance, geographic trends, pricing and revenue insights, emerging aesthetics and styles, seasonal planning patterns, industry observations.

How should I use Intelligence?

Understand what couples are actively searching for, identify emerging markets and destinations, spot visual trends early, refine your marketing strategy, and make more informed business decisions.

Why is Intelligence different?

Most industry reports rely on surveys or broad market research. Intelligence combines proprietary Carats + Cake data with editorial analysis — a unique window into how real couples discover, save, and engage. It isn't just data. It's context.

How do I access Intelligence?

Sign in and navigate to Intelligence from the Account navigation. Each monthly report is published there and viewable anytime as part of Pro Plus.

Editor's Tip

Don't chase every trend. Use Intelligence to understand broader shifts, validate instincts, and spot opportunities — not to imitate what everyone else is doing.

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